Category: Marketing
Using hashtags for business on social media
Want to take your social media posts for business from good to great? When used correctly, hashtags provide an effective ...
The benefits of social media for small businesses
Social media has matured from a space for interaction to a powerful marketing tool for businesses of all sizes, becoming ...
Designing without data is a shot in the dark
Data and quantitative analysis underpin the entire business landscape, but it’s in design and digital marketing where their potential is fully ...
Amplifying content for search success
By now, you should understand that high-quality content is crucial for search success. But how should you go about prioritising ...
Attention spans in the mobile landscape
It shouldn’t come as too big of a surprise that the average human attention span is reducing, and rapidly at ...
There are now more mobile devices than people in the UK
In case you needed further proof that mobile is fast becoming the priority channel in the contemporary digital mix, a ...
The Week in Social Media: Facebook’s friend changes, Instagram in real-time & more
It has been another hectic week in the tumultuous world of social media, so, sit back and let the Connect ...
The Week in Social Media: Twitter’s CEO search, Facebook’s e-commerce bid & more
It has been a hectic week in the tumultuous world of social media, so, sit back and let the Connect ...
Getting started with Twitter Analytics
With over 288 million monthly active users and over 500 million unique tweets sent out across the social network every ...
Building your brand on Instagram
It has been barely five years since its conception, but Instagram has already flourished into a visual behemoth. With over ...
A beginners guide to blogging for business
The blog is a curious beast. Perhaps at the true peak of its social popularity at the beginning of the ...
Which social media platform is right for your business?
In 2014, there are endless established and emerging social networks. We’re currently spending a significant portion of our daily lives ...